Cold calling: Where, when and how

Jon CunninghamTelemarketing

The debate‚Äôs an old one: is there value in cold calling – and if so, how and when should you employ it as a technique? Even as far back as 1991, when the Mk3 Fiesta XR2i seemed like a cool car, the first web site was built at the CERN labs and Apple released their PowerBook, this article, first published … Read More